Bertram’s new president...

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Bertram’s new president...


Ex-Hatteras boss Alton Herndon takes over at the Miami builder in time for the launch of the new brand flagship, the Bertram 800.

APRIL 2010

Herndon joined the Miami sports-fishing yachtbuilder, a Ferretti Group division, at the end of March.
Herndon was president of Hatteras Yachts from 1985-1996 and has held various management positions with builders such as Palmer Johnson and Tiara Yachts. He was most recently co-founder and managing partner of Southport Boat Works, based in Leland, North Carolina.
He has also served on numerous NMMA boards and committees.
Herndon studied business at High Point College and is a graduate of the University of North Carolina. He also served as Battery Commander in the Army National Guard's 113th Artillery Division.
Bertram just recently launched the first of a new flagship model, the bertram 800. She went into the water on March 27.
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© Phil Draper